Baking-Business-Experience

BrockaHealth & Wellness, Music, WorkLeave a Comment

  Reflection for Thowback Thursday The banana bread recipe post instigated a reflection on my previous (auto-correct spelling called it ‘precious’; I refrain from over-analyzing) gluten free, vegan dessert business of 6 years. I did a handful of savory things, but that was just for a handful of my clients. I had the business a year before my first website, entirely through a physical newsletter. By the time of its demise, I’d actualized two websites and worked with vegan and vegetarian caterers in Dallas providing their desserts, whole-selling to a couple stores, and doing how-to demo classes at Whole Foods and Sur la Table in Dallas and a few classes in NYC. I took it fairly far; so many don’t … Read More

BrockaBaking-Business-Experience

Virtuous Banana Bread

BrockaHealth & Wellness, Mood RoomLeave a Comment

Every food blogger on the internet planet has two recipes under their belt – in their blogging recipe list: a banana bread and a chocolate chip cookie. Most likely they have many versions of both. There are equally so many people with so many different taste. Chocolate chip cookies are a much different and broader ball game to play than bread. Soft and fluffy, thin and crispy, crispy edges with soft centers, butter based or oil based, brown or white sugar…the deviations are numerous. There is one fact we should all give 100% more credit towards: vegan cookie dough is more virtuous and edible than a basic Tollhouse or any egg inclusive recipe. You have NO worries about salmonella. There … Read More

BrockaVirtuous Banana Bread

To Leave it Be?

BrockaWorkLeave a Comment

Good is not great. And even if one is great at something doesn’t mean it has to be pursued as a career. Not every homemaker has a pie business. And even if one is really great at something doesn’t mean success is inevitable either. There is too much competition, too much noise; more often than not, someone else willing to work a little harder at it, and want it a little more, truth be told. This is now the real formula to success. When I was younger and considering what it was I wanted to do with my life, I perceived every personal interest as an opportunity to make money. I was outsourcing a service. Because I was really good … Read More

BrockaTo Leave it Be?